Wörld
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Privacy Policy

How we handle your data. Written by humans, for humans.

Last updated: 1 April 2026 · Effective: 10 April 2026

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The short version: We collect what we need to run the app. We don't sell your data. We don't share it with advertisers. Wörld products are ad-free and will remain that way. We protect your information. If you have questions, email us at privacy@playworld.app.

1. Who We Are

Wörld is a mobile social exploration application ("the App", "Wörld", "we", "us", "our") developed and operated by the Wörld team. Our registered contact email is privacy@playworld.app.

This Privacy Policy explains how we collect, use, store, and protect information about you when you use the Wörld application and any related services, including this website.

2. Information We Collect

2.1 Information You Provide to Us

  • Account information: When you create a Wörld account, we collect your email address, chosen username, and age (as a number — not your date of birth).
  • Wördie configuration: Your customisation choices — skin tone, hair style, outfit selections, and other appearance data — are stored to render your character across sessions and devices.
  • Home country selection: The country you choose as your home world in Wörld.
  • Chat messages: Messages sent between users through the in-app chat system. These are stored to enable real-time messaging and brief message history.
  • Email address for waitlist: If you sign up for launch notifications on our website, we store your email address for that purpose only.

2.2 Information Collected Automatically

  • Usage data: Information about how you interact with the App, including countries visited, features used, Glöb transactions, and session duration.
  • Device information: Device type, operating system version, and unique device identifiers necessary for app functionality.
  • In-app location (virtual): Your current location within the Wörld app. We do not collect your real-world GPS location.
  • Login and activity timestamps: When you log in and how active you are, used to calculate daily Glöb gifts and login streaks.

2.3 Payment Information

All purchases — Glöb packs and Wörld Pass subscriptions — are processed through Apple's In-App Purchase system (StoreKit) on iOS. We do not receive, store, or process your credit card or payment card information directly. Apple handles all payment processing and their privacy policy applies to those transactions.

3. How We Use Your Information

We use the information we collect to:

  • Create and maintain your Wörld account and Wördie character
  • Enable you to interact with other players and NPCs in the App
  • Process in-game transactions and maintain your Glöb balance
  • Send you important service communications (account confirmations, security notices)
  • Deliver launch and update notifications if you've signed up for them
  • Calculate and award daily Glöb gifts and challenge rewards
  • Display your Wörldcard™ (public profile) to other players
  • Improve and develop the App and its features
  • Detect and prevent fraud, abuse, and violations of our Terms of Service
  • Comply with applicable laws and legal obligations

4. What We Do NOT Do

We do not sell your personal data to third parties. We do not share your data with advertisers. We do not display advertisements in Wörld. We do not use your data to build advertising profiles. We do not collect your real-world location. We do not collect your date of birth — only your age as a number you provide.

5. Information Visible to Other Users

The following information on your Wörldcard™ is visible to other players: username, age, home country (Wörld pun name), current in-app location, countries visited (passport stamps), days active in Wörld, and Wörld Pass holder status.

The following is never visible to other players: email address, Glöb balance, chat history, date of birth, payment information, and device information.

6. Data Sharing

We share your information only in the following limited circumstances:

  • Infrastructure providers: We use Replit's database infrastructure for data storage. These systems process data on our behalf and are not permitted to use your data for their own purposes.
  • Apple: Certain data is shared with Apple as required for App Store distribution and in-app purchases.
  • Legal requirements: We may disclose your information if required by law, legal process, or government request.
  • Business transfers: In the event of a merger or acquisition, your information may be transferred with advance notice.

7. Data Retention

We retain your account data for as long as your account is active. If you delete your account, we will delete your personal data within 30 days, except where required by law. Chat messages may be retained for up to 90 days after deletion for safety and moderation purposes. Waitlist email addresses are deleted within 60 days of launch unless you create an account.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including encrypted data transmission (TLS/HTTPS), encrypted storage of sensitive data, and access controls. No method of transmission or storage is 100% secure. We will notify you promptly if a breach affects your personal data.

9. Children's Privacy

Wörld is not directed at children under the age of 13. We do not knowingly collect personal data from children under 13. If you believe we may have collected data from a child under 13, contact us at privacy@playworld.app. Users between 13 and 18 may use Wörld, but certain features may be subject to age-appropriate restrictions.

10. Cookies and Tracking

The Wörld mobile application does not use cookies. This website may use essential cookies for basic functionality (such as remembering your language preference). We do not use advertising cookies, tracking pixels, or third-party analytics that identify you personally.

11. Your Rights

Depending on your location, you may have rights including: access, correction, deletion, portability, objection, and withdrawal of consent regarding your personal data. To exercise any of these rights, contact us at privacy@playworld.app. We will respond within 30 days.

12. International Data Transfers

Wörld operates globally. Your data may be processed in countries outside your home country. Where we transfer data internationally, we ensure appropriate safeguards are in place.

13. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you via email or through a notice in the App. Your continued use of Wörld after the effective date constitutes acceptance of the updated policy.

14. Contact Us

  • Privacy: privacy@playworld.app
  • General: hello@playworld.app
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